COUNTING THE STRENGTHS AND COUNTERING THE WEAKNESSES: 
Applying SWOT Analysis into AYUSH for Its Better Appreciation and Application

sanjeev rastogi

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Online Published: 07 Jun 2012

AAM. 2012; 1(1-2): 7-14

COUNTING THE STRENGTHS AND COUNTERING THE WEAKNESSES: Applying SWOT Analysis into AYUSH for Its Better Appreciation and Application

sanjeev rastogi.

Abstract
Abstract
Ayurveda and allied health care practices jointly called as Ayush have a deep ethnic, cultural and contextual relevance to India. For their uninterrupted succession through centuries and their naturally spurted support system representing masses, these are found to be capable of being transformed into a well perceived, systematic, scientific, dependable and patient friendly forms of medical interventions which are ought to be accessible , affordable and available , a quest desperately sought in Indian health care delivery scenario.
This is however unanimously perceived that Ayurveda and other indigenous systems of medicine in India are actually performing well below their potential performance levels. To make an honest analysis to delineate the causes of this underperformances aiming to suggest pragmatically the remedies effective to get over we have done a SWOT analysis upon Ayush. This article reveals few very important strengths, weaknesses, opportunities and threats relevant to the field of Ayush not only in its present context but also to its future prospects and perspectives.

Key words: SWOT Analysis, Ayush, Traditional Health Care

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Pubmed Style

sanjeev rastogi. COUNTING THE STRENGTHS AND COUNTERING THE WEAKNESSES: Applying SWOT Analysis into AYUSH for Its Better Appreciation and Application. AAM. 2012; 1(1-2): 7-14.

Web Style

sanjeev rastogi. COUNTING THE STRENGTHS AND COUNTERING THE WEAKNESSES: Applying SWOT Analysis into AYUSH for Its Better Appreciation and Application. https://www.aamjournal.in/?mno=15244 [Access: September 12, 2024].

AMA (American Medical Association) Style

sanjeev rastogi. COUNTING THE STRENGTHS AND COUNTERING THE WEAKNESSES: Applying SWOT Analysis into AYUSH for Its Better Appreciation and Application. AAM. 2012; 1(1-2): 7-14.

Vancouver/ICMJE Style

sanjeev rastogi. COUNTING THE STRENGTHS AND COUNTERING THE WEAKNESSES: Applying SWOT Analysis into AYUSH for Its Better Appreciation and Application. AAM. (2012), [cited September 12, 2024]; 1(1-2): 7-14.

Harvard Style

sanjeev rastogi (2012) COUNTING THE STRENGTHS AND COUNTERING THE WEAKNESSES: Applying SWOT Analysis into AYUSH for Its Better Appreciation and Application. AAM, 1 (1-2), 7-14.

Turabian Style

sanjeev rastogi. 2012. COUNTING THE STRENGTHS AND COUNTERING THE WEAKNESSES: Applying SWOT Analysis into AYUSH for Its Better Appreciation and Application. Annals of Ayurvedic Medicine, 1 (1-2), 7-14.

Chicago Style

sanjeev rastogi. "COUNTING THE STRENGTHS AND COUNTERING THE WEAKNESSES: Applying SWOT Analysis into AYUSH for Its Better Appreciation and Application." Annals of Ayurvedic Medicine 1 (2012), 7-14.

MLA (The Modern Language Association) Style

sanjeev rastogi. "COUNTING THE STRENGTHS AND COUNTERING THE WEAKNESSES: Applying SWOT Analysis into AYUSH for Its Better Appreciation and Application." Annals of Ayurvedic Medicine 1.1-2 (2012), 7-14. Print.

APA (American Psychological Association) Style

sanjeev rastogi (2012) COUNTING THE STRENGTHS AND COUNTERING THE WEAKNESSES: Applying SWOT Analysis into AYUSH for Its Better Appreciation and Application. Annals of Ayurvedic Medicine, 1 (1-2), 7-14.

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About Annals of Ayurvedic Medicine Annals of Ayurvedic Medicine (AAM) is the organ of ‘Association of Ayurvedic Physicians of India'(AAPI), which is a national representative body of Ayur ... Read more. For best results, please use Internet Explorer or Google Chrome.	Contact Information Editorial Office : Prof Sanjeev Rastogi Vatsala Hospital, Tulsi Das Marg, Lucknow-226003, INDIA Main Office : 6, Ganga Bag Colony, Lanka, Varanasi -221005, INDIA Editorial Contact: Email: rastogisanjeev@rediffmail.com Mobile: 0091-9415022955